The Swiss-Asian Business Forum has been officially established in Switzerland.

Zurich, (Imran Muzammal) __ Today, the Forum hosted its first official dinner, organized by the well-known Swiss business personalities Anjum Jora and Saeed Ahmed. The event was attended by prominent members of both the Swiss and Pakistani business communities.

The Ambassador of Pakistan to Switzerland, Dr. Marghoob Saleem Butt, was also specially invited to the event. In his address, he emphasized that Pakistan currently offers vast opportunities for trade and investment, and assured the business community of the Embassy’s full support at every level.

With a unanimous decision from Pakistan, three individuals were selected to lead the Forum:

  • Mr. Anjum Jora – President
  • Mr. Saeed Ahmed – Vice President
  • Mr. Imran Muzammal – Head of International Digital Media

On the Swiss side, the following business leaders were selected as representatives:

  • Ms. Maya Maria Marburger (Marburger Finest Jewellery)
  • Mr. Guido Trevisan (CMO, Goldbach Group AG)
  • Mr. Kai-Uwe Markwardt (CEO & Co-Founder, Ekonami Holding GmbH)
  • Mr. Carlo Froelichstal (Logistics Business)

The purpose of this event was to explore new business opportunities between the two countries and to take bilateral relations to new heights. Representatives from the German, Italian, and French business communities also attended the event and expressed their keen interest in working with Pakistan.

Speaking to the media, all the selected members expressed their determination to use this platform to further expand business ties between Pakistan, Switzerland, and other European countries.

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